6 Free eBooks To Build Your Social Media Muscle

on August 23, 2011

In the ever-changing, always-growing world of social media, knowledge is power and staying on top of things is key to growing your business.

In such a dynamic environment, as a savvy business owner, you must have a few good resources on hand at all times to help you learn the latest in social media easily and effectively.

Enter eBooks written by authorities and experts and chockfull of practical, actionable tips for you to use. Best part, they’re all FREE.

Here are 6 free eBooks to help you build your social media muscle:

1. How to Enhance Your Internet Presence with Social Media

This 34-page eBook by the generous and talented folks at Hubspot will help you to improve and increase your brand’s presence on different social media networks including Twitter and Facebook. To download the eBook, you will have to provide your details and be a part of their email list. A very small price to pay for all the goodness that Hubspot offers business owners.

2. How to Monitor Your Social Media Presence in 10 Minutes a Day

Again, by the Hubspot team, this 20-page eBook is all about time management and social media. Now that you’re online and networking, learn how to optimize your social media efforts without spending hours online.

Find answers to questions like “what should I monitor and how?” Learn about tools that help you organize your social networking efforts and track them effectively.

Oh and while you’re at Hubspot, do spend some time in their treasure trove of a library for some totally awesome marketing resources. All FREE!

3. Why Your Blog is Your Social Media Hub by Debbie Weil

Debbie Weil is the authority in the world of business blogging and in this eBook she draws upon the experience of 32 other experts, including Seth Godin, David Meerman Scott, Guy Kawasaki and others to understand how and why a blog is actually a social media hub. The eBook is basically a compilation of what these experts had to say on the topic.

Why I find this eBook useful is that it helps a small business to understand why you need both a blog and a social media presence and how to use both effectively.

4. From Stats to Strats: Using Social Media to Plan and Measure a Strategy Campaign by Bonsai Interactive Marketing

This 27-page eBook from Bonsai Interactive Marketing is a great read for anyone wanting to use social media stats to create a smart marketing strategy.

Part one of the eBook deals with the statistics of social media (some of which may be outdated since the eBook came out in 2010) but it is the second part that is strategy or using social media stats to create a workable, effective marketing plan.

For instance, the Twitter stat sheet shows over 60% of Twitter use is outside of the US. The action step they recommend is analysing where your customers are from and if it is outside of the U.S., using Twitter to connect with them.

5. David Meerman Scott’s Library of Free eBooks

I thought of just including one of my favourites – Real Time {2010} in this list but that wouldn’t have been fair.

While some of David’s ebooks have been written in 2006 and 2008, I recommend downloading them all and reading them, front-to-back. The information and strategy in all of them will help you grow as a small business owner for sure.

6. Customer Service Social Media Kit  by The Russo Group

This is a subscription-based download that consists of 4 eBooks to help you grow as a business owner. It includes using social media to improve customer service, building your brand with social media and basically, using social networking to grow your business. Short and simple,each eBook offers practical advice that can easily be put to use for visible results.

What eBooks do you recommend for learning about social media?

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Discussion

27 Responses to “6 Free eBooks To Build Your Social Media Muscle”

  1. 6 Free eBooks To Build Your Social Media Muscle: Source: http://www.themogulmom.com — Tuesday, August 23, 2011I n the… http://t.co/Ac3a35d

  2. Kalyn says:

    Thank you so much for the links!

  3. New! 6 Free eBooks To Build Your Social Media Muscle – In the ever-changing, always-growing world of social media, k… http://t.co/mTl4IfO

  4. Looking to get started with #socialmedia? My new post @TheMogulMom has 6 FREE ebooks to help you get started http://t.co/vJZ37tf

  5. Michael says:

    Thanks for putting this post together. Social media is an integral component of my business and I am looking forward to checking out these books. Social media allows open communication between a business and its customers, as well as between the customers…a brave new world indeed!

  6. I’m also talking about FREE #socialmedia ebooks over @TheMogulMom . Talk about the many hats a #wahm must wear:-)http://t.co/vJZ37tf

  7. I’m also talking about FREE #socialmedia ebooks over @TheMogulMom . Talk about the many hats a #wahm must wear:-)http://t.co/vJZ37tf

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  10. Thank you, as always, for the great resources you put out there. I have to honestly say that you are one of the best business building blogs out there! Your information is always so timely and relevant. I follow another mom entrepreneur whom I had to pay a $60 fee to get the kind of information you give for free. She does not even come close to your resources. So thank you so much. I look forward to exploring these free e-books!

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  13. J.D. Meier says:

    Very nice roundup.

    Among a sea of free … it’s nice to have a set of hand-picked gems.

  14. Now a days social media marketing become very important for all business !
    It plays great role to attract visitors and convert visitors into customers.

  15. Susan Silver says:

    Great list of resources, I will be checking them all out. I’ve just started a challenge to read 101 free ebooks in one year.

    http://checkthis.com/4no

    I’m already up to 6 and eager to read more!

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  19. 6 gratis eBooks voor meer Social Media Kracht http://ow.ly/6gSnW via @Steveology

  20. This is awesome. Thank you for sharing these resources, Prerna. I’m a neophite in terms of harnessing the power of social media and leveraging it for my work as a freelancer and blogger. I’ll be reading each of these e-books with a passion now!

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