The notion of work-life balance is not just something to keep in mind at the office. Like career obligations, domestic chores can be all-consuming. There never seems to be enough hours in the day.
But donât become a slave to your housework. These 5 tips will help you take charge of your time and set the scales straight.
1. Get On Top Of Time
At work, time management is crucial. Every meeting, commitment, and deadline is mapped out on your calendar. You canât afford to be haphazard with thoseÂ precious minutes.Â If you stick to your schedule, you can squeeze a lot into one day.
This same principle applies to housework. Start by prioritizing your cleaning goals. Next, assign an estimated time for each room or task. Once you’ve outlined your cleaning schedule, all you need to do is stick to it.
Of course there will be times when you need to be flexible. But if you create a general sense of routine, cleaning becomes more habitual and wonât feel like such a chore.
2. Domestic Productivity
Productivity is the key to business success, and the home is no different. For maximum productivity, all you need to do is focus on the task at hand and not get sidetracked by distractions that could waste your time.
Make sure your goals are realistic and that you donât overwhelm yourself with superhuman expectations.
Most importantly, always treat yourself to âmy timeâ. Once the housework is done, find time toÂ do something fun or relaxing later thatÂ day to restore balance. Having time for you is the key to staying productive.
Are you a bit of a perfectionist?
Do you find yourself saying things like: if you want things done properly, you have to do them yourself.
You can’t do it all. If you want to find a healthy work-life balance youâll need to learn how to delegate.
When you want things done a certain way, it can be hard to surrender control and rely on other people. Have confidence in their ability. ThisÂ mayÂ take a little time initially, but the benefits will beÂ long-term.
To start delegating at home,Â beginÂ with small, simple tasks, makingÂ sure toÂ clearly outline your expectations. Most importantly, make sure you reward them and show your appreciation for their assistance.
Start outsourcing and youâll see that it will lighten your load. Motivate those around you with a sense of purpose, and your home will shine.
4. Smarter Tools
In the workplace, we reassess our methods and systems from time to time, to ensure we’re working at maximumÂ efficiency. And, when new technology comes along, we upgrade our equipment to stay competitive.
The same principle applies at home. Use products and appliances that optimize the time and energy you spend cleaning the house.
If some chores seem to take longer than they should, take a good look at the tools and equipment that you are using, and ask yourselfÂ if there’sÂ a better way? Often the answer is yes.
For example, for anything that you need to scrub, try soaking beforehand to reduce the effort you need to spend. If yourÂ big, cumbersome vacuum cleaner is slowing down, why not invest in a more compact model –Â maybe cordless or wall-mounted –Â that ‘sucks up’ less of your time?
Maintaining a clean, well-kept home can feel like a full time job all its own. Hopefully these tips will help you organize your efforts and see how to apply the same principles you use to manage your business, to achieve the same sort of success in your home.
Mogul Mom is a wonderful term for us, isnât it? I looked up mogul and found a second definition in addition to the one we all love and know: âan important or powerful personâ. The second definition is âa steam locomotive”.
Well that just says it all, doesnât it?
Donât you often feel like a steam locomotive powering through your to-do lists and your calendar items? And when you power your way through your days, accomplishing wonderful things, the end result is that you become a mogul (definition #1)! Awesome!
But, wait a sec.
You’re accomplished. You get things done. You’rre efficient. You give your kids the attention they need. You’re a star at work. You have a happy, loving family. (Well, itâs ok if âalmostâ qualifies these things.)
Still. something is missing. Missing because life is not one big, long checklist. Life, my friends, offers us so much more to appreciate if we just Notice.
You must have heard all the buzz about mindfulness lately. Be âin the momentâ, take some time to meditate, be âpresentâ. Ok. All good. But few of us have time to sit on a mountaintop or even to take an hour and go someplace quiet by ourselves to meditate.
I define Noticing as âmindfulness with a smileâ. What I mean by that is – be aware of your surroundings as you go about your daily business, and be ready with a smile or a laugh.
How? Start by using your senses. And teach your kids to do this too. Unplug! Take out the earbuds! Put down the phone for a minute! When you wake up in the morning take just one minute to see the shadows and the sunlight and be aware of how you feel â chilly or warm.
Can you smell anything? Coffee brewing? Diapers?
What do you hear? Kids? Heat or AC? Refrigerator?
In one minute you can get yourself in a Noticing mindset. Get your kids to Notice too. They can tell you what they see, hear, smell, feel, taste while you are fixing their breakfasts.
Continue this throughout the day. When you are driving, what can you see? What does the sky look like? How about the trees? Are there lots of people around or not? How are they dressed? What are their distinctive walks?
You know, last summer Harvard Business Review featured an article called âBecoming a First Class Noticerâ. It talked about the importance of Noticing for CEOs. Yes, this is an important skill to learn! Noticing is essential for leadership.
When you, your family, and your coworkers get good at using your five senses to Notice, you can proceed to Level II Noticing: Zippers, Broccoli, and Human IdiosynCrazies â˘.
I think the zipper is one of the best inventions of all time. Simple, satisfying (Zip! Zip! What fun! ;-)) And it gets the job done. I call things that are simple and that get the job done, âzippersâ. There are plenty of âzippersâ at work and at home. Often they are so simple that we donât Notice them. But if we did, we could think of other ways to use them to simplify our lives. For example, at work an agenda to a meeting is a âzipperâ. Imagine if you didnât have one. People would spend lots of time arguing about what to talk about. At home, a âzipperâ might be the kids getting their backpacks ready and at the door before they go to bed. You and your coworkers and your family can come up with tons of âzippersâ and then think how else they might be used. Notice the Zippers!
Ah. The beautiful broccoli! A head a broccoli is made up of smaller heads of broccoli and they are made up of even smaller heads of broccoli. It is a repeating pattern. There are repeating patterns all over nature. There are also repeating patterns in the way work gets done and the way people behave. I call repeating patterns, âbroccoliâ.
It is important to Notice the âbroccoliâ because if you do, you can decide whether the broccoli is positive or negative. If positive, can you figure out how to replicate it? If negative, disrupt it! Replace that negative broccoli with a fresher, greener broccoli! At work, the office kitchen is always a mess, right? Disrupt that broccoli! At home, you might have a pattern or a routine that works for you and your family. I used to come home from work, change my clothes, and put in a load of laundry before I did anything else. The kids knew to play quietly for 10 minutes while this happened. This was my broccoli and it worked.
Once I was comfortable and felt that my chores had started, I could give my attention to the kids and to cooking dinner. You could sit down with your family and discuss your broccolis. Can you replicate them in other ways? Should you disrupt them and replace them with fresher broccoli? You can do the same with your coworkers. Notice the Broccoli!
Using terms like zipper and broccoli takes the edge off difficult issues and can lead to more creative solutions, as well as the all-important laughs.
Human Idiosyn-Crazies â˘ are the endearingly dumb things we all do. I believe we should Notice our own Human Idiosyn-Crazies and laugh at ourselves. In my book, The Noticerâs Guide to Living and Laughing, I have a section describing my own Human Idiosyn-Crazies â˘.
The book is composed of 97 âNoticingsâ which are very short essays, and each is accompanied by a âConversation-Starterâ, a suggestion for using the Noticing to start a conversation with your family, spouse, friends, or co-workers.
In the section of the book on Human Idiosyn-Crazies â˘, for example, there is the Noticing âI am Boringâ where I write about the fact that once I have been to a restaurant, I always order the same thing from that menu, no matter how many times I go there. One of the Conversation-Starters for this one, is to talk about the roles your team falls into at work â should these roles be shaken up a bit? In âMy Way is the Only Wayâ, I talk about how most of us believe that we alone know how to properly load a dishwasher.
There is a Conversation-Starter with this one that invites the family to talk about things they are sure they do the right way â folding socks, replacing toilet paper, putting cups in the cupboard with handles facing left..or right? This conversation is sure to encourage laughter. In âSecrets of the Closetâ I talk about my Fibber McGee closets (stuffed to the brim where things fall on you when you open the door). If everyone understands that the goal is to laugh at yourself and with others, not at others, talking about Human Idiosyn-Crazies â˘ can be a great family conversation.
I donât have to give you examples of Human Idiosyn-Crazies â˘ you will see at work with co-workers, employees, and clients. You can tell me plenty, Iâm sure! But when you Notice Human Idiosyn-Crazies â˘, you can do one of three things: you can just laugh good-naturedly (best option); you can ignore it (give the other guy a break because we all are endearingly dumb in some ways); or you can discuss it with the other person in hopes of change or accommodation.
Notice the Zippers! Notice the Broccoli! Notice the Human Idiosyn-Crazies â˘! And laugh. Life is too short to miss all this stuff.
Life is more than a checklist. Pledge to be a a locomotive that NOTICES the scenery on either side of the railroad tracks!
Procrastination is the first sign.
Clocking too much time on Facebook or Instagram is another.
As are too many visits to the kitchen or the sudden urge to clean your office or house incessantly.
Excuses for why youâre not following your dreams or taking the bold action required are also a dead giveaway.
If this sounds like you, you just might be stuck in self-sabotage.
The good news is, youâre not alone. Most women entrepreneurs, especially moms, will limit their own success at some point or another. It doesnât mean youâre any less qualified or your product or service is any less valuable. It just means youâre scared to truly share it with the world.
Self-sabotage feels a bit like you have your own lid firmly jammed on. Youâre keeping yourself small, and in the process, selling yourself short. You feel like youâre not achieving your potential or fully living your dreams. Itâs incredibly uncomfortable and thatâs why we try to numb ourselves with distractions (enter the third coffee and snack for the day, or the need to check Facebook when you should really be writing that guest blog post).
The truth is, if all of you truly wanted to succeed and achieve your dreams or take that bold action, you would have done it already- or at least youâd be well on your way. That sounds harsh, I know, but itâs true. Essentially, self-sabotage means youâre at war with yourself.
I did my Masters work in Conflict Resolution. Although I largely focused on resolving conflicts between different countries and parties, Iâve found, strangely enough, that a lot of what I learned can be applied in dealing with internal conflicts.
So, you might balk at the idea that you have your own little war going on inside of you, but hear me out…
The four most common causes of self-sabotage that I see in fellow mom entrepreneurs are:
1. The fear of being seen
As an Australian, I know this well. In my culture we have the awful âtall poppy syndromeâ where people can be criticized and cut down if they stand out and are too successful. But we donât have exclusive rights to the fear of visibility. From what I can tell, itâs global and widespread. Letâs face it, thereâs a common belief that being part of the crowd is safe. Standing out and being different is not.
I have known this fear well throughout my life. I grew up on a boat in the South Pacific and when I finally went to school aged eight, no one wanted to hang out with me because I was seen as âtoo weirdâ. I spent large chunks of my life trying to be like everyone else. Even though Iâve worked that belief to death, I still see it popping up in my entrepreneurial journey. Every time I write a blog or do a presentation thatâs really authentic (like this one) I get scared.
We all say we want to be successful, but do we really?
Is there a part of you thatâs afraid of standing out and being judged?
Are you seeking comfort in the crowd?
2. The fear of being a bad mother and wife
Pursuing your big dreams takes something. Maybe you feel like youâre already taking time away from your family in order to pursue your dreams. You feel guilty that youâre often working on your business when you really want to (or think you should) be connecting with your family. Youâre passionate about your business and itâs easy for you to get sucked in and spend hours and hours on it. Maybe youâre scared if you were too successful youâd neglect your kids and husband, and you hate the thought of that. These are all common fears that we have as mom entrepreneurs that can hold us back on a subconscious level.
3. The fear of not being liked
You might worry that people wonât like you as much if youâre too successful, or if you break the status quo of your relationship and do something new. Maybe you worry that your friends or family would no longer relate to you if youâre too successful, or that your partner would be intimidated. All of these things probably sound silly when we actually say them, but the fears in our head are not generally well thought out, logical arguments. Theyâre raw emotions that are linked to situations weâve experienced in our past.
4. The fear of failing
Maybe youâre afraid of putting yourself fully on the line and committing 100 percent to something and then it being a big flop. Maybe youâre afraid of the embarrassment and shame you think that would create and possibly worried that you would disappoint the people you most love. In this case, it seems safer to just play the middle ground. Maybe youâve tried other businesses or projects in the past that have flopped and youâre worried what people will think of you if you fail again.
These are just some of the many reasons you may be sabotaging your own success. Self-sabotage is like an inner tug of war. On one hand, you have the side of you who is passionate, motivated, and inspired to boldly achieve your dreams. But then, you have the other part of you whoâs scared of what will happen if you fully go after those dreams. They might both be you, but theyâre pulling on opposite sides. Your job is to bring them together.
The mistake I see far too many people make is to try to resist or reject that part of them. But, what you resist persists. The more you reject that part of you, the more tenacious she will become.
The first step in dealing with any conflict is to stop resisting it as something wrong, and rather see that it is an opportunity for growth, learning, and change. In order to do this, we need to understand that both sides have a positive underlying motivation that is valid and worthy of being listened to. Yes, that even includes the part of you that leads you to waste hours on Facebook when you know you really should be writing that presentation or launching your course.
Next time you find yourself procrastinating from a big project or playing small, donât label yourself as lazy. Rather, ask yourself what youâre afraid of and what youâre protecting yourself from.
How can you make that part of you whose scared and trying to protect you feel heard? If you can do that she might just move aside so you can quit procrastinating and start boldly achieving your dreams.
We all know what having a credit card means. The two most obvious benefits are also the most widely touted and the primary reasons why people choose to use plastic money to begin with.
The first is the ability to buy now and pay later. This comes in handy in many a sticky situation, or even when you just need to indulge. Itâs also a great way to save money because if thereâs a heavy sale going on and you donât have cash handy, you can always take advantage of these discounts by using your credit card rather than waiting to make similar purchases when you do have funds, but when the deals are off the table.
The second most obvious reason is to build your credit score. Maintaining a credit card healthily â i.e. repaying bills on time and not defaulting â is a great way to improve your credit score, and higher credit scores mean lower interest rates and premiums for insurance policies, easier access to loans, and a whole lot more.
These arenât the only reasons why you should get a credit though, because while these aspects are certainly very advantageous, the benefits on offer are a lot more encompassing when it comes to the utilization of credit card processing.Â
Hereâs a look at the lifestyle benefits of owning a credit card:
The fact that you donât have to carry cash, count it, hand it over, wait for change, and handle it every time you need to make a transaction makes life extremely easy. And the credit card industry is taking this factor to a whole new level. From NFC and online payments to contactless payment, convenience is the name of the game. For the uninitiated, hereâs a great resource that explains the functioning of NFC payment technology.
Credit card companies offer you cashback deals, frequent flier miles, lounge access, free movie tickets, and a whole bunch of other deals and discounts just as long as you use credit card payment processing for your transactions. The deals and steals on offer are wide-ranging and can save you a pretty penny in the long run.
Your credit card statement every month means you have every expense youâve ever made right in front of you. You can analyze where youâre spending money, how much of it youâre spending on each expense, how regularly you make certain purchases and more. All this information means you can pick out spending patterns that youâd rather curtail, and look into more economical options for regular expenditures.
Protection against fraudÂ
If a business is accepting credit cards, and you make your payment via this route, then your purchases are protected a lot better than they would with any other payment instrument such as cash, check, or even debit cards. If youâre not satisfied with your purchase, or the product or service isnât as promised, you can always use chargebacks to refund your money. This means no one can dupe you, or take your money and disappear.
Imagine you have to make a massive purchase â say a house, a car or a really rare and expensive object like a painting or a vintage guitar. These things cost thousands (maybe even millions) of dollars, and carrying that kind of cash around is a massive security risk. Even if its small amounts of cash â you can be robbed, the cash could slip out of your purse or wallet or pocket, and then itâs gone. With a credit card, all you have to do is call and cancel and you get a new one in the mail, and you never have to worry about losing your hard-earned money due to misfortune, maliciousness, or because you were a little careless that one time.
The benefits of credit cards are clear to see. No wonder then that this infographic from Nilson report pegs the credit card as the most used payment device as of 2013 with a purchase volume of $2.49 trillion. The same graphic also hypothesizes that credit cards will remain the most popular payment method with a projected 65% growth in purchase volume up to an astounding $4.11 trillion by 2018.
You canât argue with those kind of numbers, and after seeing what credit cards have to offer, itâs pretty obvious why the numbers are so stark!
There you go â five un-arguable benefits of owning and using plastic money in the contemporary times. Having a credit card might not wave a magic wand around your finances, but it will definitely make transacting a whole lot easier for you and the people or businesses you deal with.
Whether to use or not to use a credit card is not the question, then. The real dilemma most mompreneurs encounter is when they have to choose between the varieties of cards available out there (especially business credit cards).
If youâre one of thoseÂ apprehensive folks whoâve been shying away from credit cards, isn’t about time you gave it another thought?Â
Children are naturally curious, with an innate urge to know more about the world. From early ages, kids express their desires to do things, which gives them a sense of accomplishment. This early search for independence can be encouraged by loving and supporting them, teaching and showing, and allowing your children to act on their own and keep trying until they succeed.
1. Donât Do It for Them!
The biggest mistake made by most parents is to take over and do things for your kids. While it’s faster and less painful, it stops them from developing essential skills. From their toddler years, your kids will insist on doing things themselves, like putting on shoes or brushing their teeth. It might take five times as long, but let kids do these things while you supervise. Model the correct way and help them if they get frustrated. Now and then, you may need to take over in order to get somewhere on time.
2. Give Them Credit!
Don’t hover over your kids or criticize them as they make a mistake. Show your faith in their abilities and encourage their efforts, especially as they progress. Praise their accomplishments, whether it’s finding two matching socks or washing a sink full of dirty dishes. You can also express gratitude, with more enthusiasm for toddlers and perhaps a little less for teenagers. These actions help your kids gain confidence in their abilities.
3. Teach Them Decision-making Skills
From making breakfast to considering the adoption of a family pet, include your kids in the decision making process. Give them a choice between two things and respect it, even if it isn’t what you’d select. You will make them see their decisions matter and eventually, as they grow older, they will be able to bring important life decisions with ease and confidence.
4. Engage Them in Age-appropriate Assignments
Setting age-appropriate expectations makes things easier on you and your kids. As they show enthusiasm about a task, let them try it. Both of you will be able to see whether they can do it or not. Selecting developmentally appropriate activities helps kids to feel proud and accomplished, while inappropriate tasks might lead to frustration and discourage them from trying new things in the future.
5. Help Them Establish Basic Routines
When set at the right time, good habits can last a lifetime. Morning routines should start as early as possible. While you might need to help your toddlers go through their morning tasks, preschoolers should be able to do things like getting dressed or brushing their teeth without help.
6. Let Them Do the Household Chores
Kids are never too young to start doing household chores. Your toddlers can help you put their dirty spoon and fork in the sink and put their toys back into the storage bins. Preschoolers can help with loading clothes into the dryer and matching up clean socks.
As your kids get older, they can do more complex chores like cleaning the bathtub or making their beds. Adding specific chores to your child’s routines helps take things off your load and increases your child’s independence. It can also be a great opportunity to teach them about the value of money. Agree to give them an allowance after they complete a certain task. That way they will get a glimpse of how much effort and time it takes to earn money.
7. Have Them Help You in the Kitchen
Chances are good that your toddler will be more than willing to follow you into the kitchen and be at your side during meal preparation. You can begin by giving them a mixing bowl and spoon to let them pretend cook. As they get older, preschool aged kids can help with mixing and stirring sauces and batters. School aged kids can help with basic meals like pouring cereal or putting together a sandwich. Kids can also help put away the dishes and groceries. As your kids learn to read, they can even help follow recipes and make shopping lists.
8. Get Them to Help Out With the Errands
Running errands with your kids from an early age shows them how certain things are done. You can involve them by sharing your itinerary, such as, “We’re going to the post office and then buying everything on this list at the grocery store.” When they are old enough to read and count, you can give them specific instructions such as getting two boxes of cereal and putting them into the cart. This reinforces their many skills. Preteens should be able to walk to the neighbor’s house safely, with a subtle warning on your part about the dangers of strangers. Teenagers who are old enough to drive a car can do the errands for you. Not only will this save you time, but your kids will get a realistic glimpse of what it takes to be an independent adult, run a household and care for a family.
9. Teach Them to Take Care of Their Personal Belongings
Teach your kids to value their belongings from an early age. You can start by limiting the number of toys your toddler has and purchasing quality items that last. Rotating toys and not replacing broken items helps to show kids that things will not be replaced if they are not cared for. Your kids will develop feelings of pride for their belongings by school age. At this time, they should be willing and able to care for their clothes and put their bikes away. In addition to teaching them independence, these are also good lessons about gratitude and personal responsibility.
10. Teach them to Care for Others
Last, but most certainly not least, helping with the care of someone else is a great way to foster both independence and responsibility in your children. Your preschool aged child can help with feeding and walking the dog, while preteens and teens can help with younger brothers and sisters.
Kids absorb an incredible amount of information and gain a great deal of valuable skills during their formative years. From the toddler to teenage years, parents should recognize these inclinations toward independence, support, and embrace them. Show your enthusiasm and acknowledge your child’s accomplishments as they grow and develop. This will help your kids gain confidence and control, which eventually will make them into complete and independent people.
Can you suggest some other day-to-day activities that foster independence in children?
We recently had the opportunity to speak with Stacy DeBroff, founder and CEO ofÂ Influence Central. A frequent national and international speaker, she consults with brands on consumer and social media trends. This social media strategist, attorney, and best-selling parenting author, she has a lot of insight to offer her fellow Mogul Moms.
What led you start to switch careers and start your own business?
IÂ took a very circuitous journey to launching Influence Central. As an attorney, I founded the Office of Public Interest Advising at Harvard Law School and worked there for nearly a decade â but I eventually left to spend more time with my family and began writing parenting books for Simon & Schuster.
After three best-selling books, I moved into brand spokesperson work, which led to consulting projects for brands looking to reach the Mom market. Ultimately, brands began asking us to reach influencers in other sectors â including Millennials, Women, Dads, and more â so last year we developed Influence Central as our umbrella brand, which better reflected our company’s dramatic growth and evolution. Despite beginning my career on a totally different path, it’s been an incredibly rewarding journey!
Tell us about Influence Central.
Influence Central deliversÂ cutting-edge social media and digital influencer marketing campaigns that create powerful, meaningful results for the nationâs top consumer brands.
Through specialty divisions that include Mom Central Consulting, Millennial Central, Influence Central Canada, and Dad Central Consulting, we reach brand advocates in sectors that include Moms, Millennials, Women, Dads, Canadian Moms/Women, Empty-Nesters, and Military Families, as well as influencers with a specialty content focus such as food, fashion, beauty, fitness, and travel. We have offices in Boston, Chicago, New York, San Francisco, and Toronto, Canada, andÂ Inc. MagazineÂ just named us â for the fifth consecutive year â to its list of the nation’s fastest-growing privately held companies.
What was the secret to growing your business from small start up to multi-city company?
For us, “influence” lies at the core of what we believe in as a marketing consultancy, and over the years, weâve grown by delivering strong marketing results that harness the power of influence. We work with brands and agencies to develop strategic influencer programs that demonstrateÂ that passionate, first-person recommendations can transform consumer behavior â no matter the demographic group.
How does being a woman influence the way you run your company?
IÂ think being a woman CEO has profoundly impacted the way I run my business. From launching and operating debt-free to remaining a lifestyle business to embracing flexibility to concentrating on relationships as our primary business development tool, I’ve worked hard to make sure my company reflects my values.
So often entrepreneurs create their businesses using the latest marketplace trends or industry models, but I believe strong leaders build organizations that echo their vision and principles, fusing the best of their past experiences.
What was the best advice you were given?
I’m fortunate to have a longtimeÂ group of close women friends, and we’ve all become a great source of advice and counsel for one another. I’ve gained so much over the years from their collective wisdom, compassion, and insights that I find it tough to pinpoint what I consider the “best” piece of advice I ever received from them.
Overall, I believe passionately in mentorship, and I think it’s so important for women entrepreneurs to have one or more mentors who can act as a sounding board, a brainstorming partner â or to simply just listen.
What are three tips you’d give to other women who might be thinking about changing careers or launching a new business?
First, be open to discovering your passion and changing up the status quoÂ âÂ IÂ might still work in the legal field hadÂ IÂ not taken steps to upend my work life and become a parenting author, which had become a passionate new area of interest for me.
Second, don’t be afraid to reinvent yourself â just because you’ve worked in one area doesn’t mean you can’t branch out into a totally new world. I realized a long time ago that I had to move past career-defining labels, such as “attorney” or “parenting author” in order to embrace the next phase in my career journey â becoming an entrepreneur.
Finally, you may wait a lifetime searching for the right time to make a career change or kick-off a new business venture. In reality, you’ll discoverÂ that there’s never an ideal time â you’ll always want a larger nest egg, more contacts, or a stronger economy before taking a new career plunge. But you know what? Sometimes, you just have to dive in!
Got more questions? You can get in touch with her atÂ firstname.lastname@example.org.
If youâre like most women, you have that insistent little voice in your headâŚ the one that is always playing in the background like a song on repeatâŚ over and over and over.
The little voice that tries to fool you into thinking that youâre not enough.
Not smart enough
Not talented enough
Not tall enough
Not skinny enough
Not pretty enough
Not loved enough
Not respected enough
The list goes on, and on and on…
ItÂ keeps you awake at night, filling your mind with a heap of negative thoughts, cluttering your mind and your spirit. Leaving you in a fog, spinning in circles, and holding you back from the thing that you actually want.
This voice that can very easily tear you down and break you into a million pieces, if youâre not careful.
The good news is, youâre not the only one with this song stuck on repeat in your head. We ALL hum variations on this theme song.
Some of these voices are louder than others, while some are covert in their ways of keeping us small and hiding out inside our comfort zone.
The challenge is to not let that inner voice, bring you down or hold you back.
I know â thatâs much easier said than done.
But isnât having a happy, more joyful, and satisfying life worth the effort at taming that inner voice of fear, doubt, and shame – that little voice in your head that gets in your way of success?
Like an invisible force field that keeps you down,Â this inner resistance holds you back and has you compromise your values just to avoid change â avoiding stepping into your full power as an amazing woman and contributing your gifts to the world!
The tricky part is overcoming this inner voice.
The challenge is, itâs hard wired.
It comes from the deep recesses of your reptilian brain, your âLizard Brain.â
I like to call her Amy.
Amy is your Amygdala. Your Amygdala is your fight or flight mechanism that is trained to keep you safe. Itâs part of your physical brain that is located near your brain stem and is responsible for fear and rage and your reproductive cycle.
So youâre probably wondering:Â âIf Amy is hard wired, how the heck am I supposed overcome her, with all her tricks, stories and resistance?â
Here are some simple steps to help you better manage Amy and her antics.
Step #1: Notice
Notice, where your fears and doubts are holding you back.
Where are you stuck, swirling in an eddy, unable to move forward?
Whatâs the chatter that you notice going on in your mind about your abilities, your talents, your relationships, etc.?
Are these conversations lifting you up or bringing you down?
When you can become conscious to the inner dialogue that is playing in your head,Â then and only then, can you figure how to change the tape for a more empowering narrative from which to create your success.
Fear is mostly a pigment of your imagination,Â in all it’s colors, shapes and varieties. What will you create with it? CLICK TO TWEET
Step #2: Choose
If your conversations with Amy are bringing you down then it is incumbent upon you to find a more empowering perspective to try on.
If sheâs telling you, âYou canât possibly do X!â, then ask yourself, âWhat is the exact opposite of that negative thought?â (i.e. âYou CAN do Xâ!).
Identify a variety of various different perspectives in between that you can try out that support your success and see which one actually feels better. Yup.
Look for the thought that actually feels better in your body (not in your head).Â One that you can believe.
Choose this new, more empowering perspective and try it on like a new pair of fabulous shoes and wear it for a week. Notice what shifts in your experience.
Notice what shifts in your experience.
Changing your thoughts is like changing your outfit.Â Try on a new thought until you find one that feels comfortable. CLICK TO TWEET
Step #3: Create
Create your environment for success. Ideally, you want both your inner and outer environment to support your postive thinking and actions.
Your outer environment is often a reflection of your inner environment. If your outer environment isnât supporting your success, then it might be time for some clutter clearing.
Room by roomâŚ make a concerted effort to go through the various areas in your life that are overwhelmed with mounds of mess, stacks of stuff, or closets filled with clutter.
Youâll be amazed at how cathartic it can be to let go of the paper, stuff and leftover âbaggageâ from previous relationships, roommates, family etc. that you no longer need (or forgot you even had). Send it all on to new homes or recycle what you can!
This will help to clear out old, stuck energies that can also suck the life right out of you, bringing down your spirit and keeping you wedged between a negative thought and a hard place.
For your inner environment, develop regular habits such as a daily gratitude practice, meditation, prayer, exercise, and play to support your health and well-being. Each of these will help quiet Amy and foster a more relaxed version of you that others will notice.
If youâre body is filled with stress and tension, and doesnât have healthy food to fuel your fire, then you can expect things to break down. By taking time to support your body, mind and spirit, youâll feel better physically, youâll have a more positive attitude, youâll be able to tackle challenges with greater clarity and less stress. Combined, this creates an upward spiral of feel goodness!
There is an endless well of peace within you.Â Find it and breathe it in deeply, like the smell of a fragrant flower.< CLICK TO TWEET
Step #4: Retrain Your Brain
Amy is a pretty clever gal. She has all sorts of sneaky ways of keeping you stuck and swirling in a vortex of worry, fear and doubt about a myriad of different things on any given day.
Your challenge, should you choose to accept it, is to retrain your brain to tune into a positive and empowering channel. One that supports your success, inspires you into action, and encourages you to share your natural talents and genius with your community, all the while keeping Amy quiet, happy, and content.
Here are 4 simple brain hacks to help tap into your brainâs natural supply of âHappy Chemicalsâ so you take better control of Amy instead of letting her run you ragged with her latest version of âThe Sky is Falling! – The Sky is Falling!â
Meet Your Happy Chemicals: Dopamine, Oxytocin, Serotonin, and Endorphins [DOSE]
Dopamine: Helps you take action towards goals, desires and needs. It is generated at the anticipation of achieving or striving towards something. It incentivizes you to make progress and get things done and it gives a surge of reinforcing pleasure when achieving them.
Hack: Break big goals down into a series of mini goals that you can easily achieve and celebrate achieving (say with a mani-pedi!). This will help release more dopamine into your system and elevate your happiness factor.
Oxytocin: Also known as the cuddle hormone, it helps create strong bonds, intimacy, trust and healthy relationships. It also lowers your cortisol levels, increases your interest in your work and raises your cognitive abilities for problem solving and creative thinking. Even better, it boosts your immune system, lowers your blood pressure, and increases your libido! It can be generated through social bonding, eye contact and attentiveness.
Hack: Go for the hug instead of the handshake! Doctors recommend giving the gift of a hug at least 8 times a day (Giving small gifts to a friend or loved one will also do the trick).
Serotonin: Is generated when youâre feeling significant, important or valued. It boosts your feeling of confidence, making you feel good and elevating your mood.
Hack: Reflect on past achievements and accomplishments while you sit in the sun for 20 minutes. Your skin will absorb the UV Rays, which produces vitamin D and releases serotonin. Thinking about the things youâre grateful for in your life that have value and importance to you is another way to boost this happy chemical.
Endorphins: Released in response to stress or pain, endorphins help reduce depression and anxiety. It acts as a sedative and anesthetic to diminish the perception of pain as your muscles work through hard labor or exercise.
Hack: Eat dark chocolate while laughing! Along with the scents of vanilla and lavender, dark chocolate and laughter are known to boost the release endorphins into your system. Regular exercise is also another great way to get those endorphins flowing (however, eating chocolate while exercising might not be prudent!).
So next time you catch yourself stuck on the âIâm not good enough channel,â remember these 4 simple steps to help you shift your perspectives and find a more positive and powerful place from which to stand.
Doing so, will help you create more of the life you want, little-by-little, step-by-step, thought-by-thought.
Enough or Not Enough?Â Which will it be?
Hashtags. You see them everywhere and arenât really sure whether you need to stake your claim or not. Here are some tips you can use to protect your brand.
A trademark serves to identify you as the originating source of goods, products, and services for your customers.
The whole reason that a trademark exists is to distinguish one brand from another, legally. Imagine for just a second if there weren’t brand names on the products that we buy every day, or if there were 20 businesses with the same name, all selling the same products or services — how would you know what to buy?
That’s where the purpose and functions of trademarks and trademark laws come into play. Trademarks exist so that if you have a name for your business, service, or products – you can prevent a competitor from using the same name. By doing that, you are able to build your brand and your identity. Exactly as brands like Coke and Pepsi have done.
Whatâs the Purpose of Your #hashtag?
Before you can decide whether or not you need to trademark your #hashtag, you should know WHY youâre using one in the first place.
Are you using your #hashtag to identify your brand? For instance, one of my brands, VujĂ DĂŠ LawÂŽ, is trademarked. Now if I add a # to the front of it, it can serve to identify the brand, or be used for marketing purposes.
Hereâs an easy way to decide whether the purpose of your #hashtag lends itself to pursuing a trademark:
1. Write out #brand on a piece of paper.
2. Now draw a line like this between the two parts #|brand
3. If you want to make sure that NO ONE (especially your competitors) uses whatever is to the right of that line- then, you’ll want to trademark that.
Youâre protecting the brand, and the # symbol is just a part of the social aspect.
3. Know the Difference Between Protecting and Sharing
A key difference is how others are using the #hashtag. Naturally, you want your customers and others that find your brand to share it, and having a #hashtag makes it easy.
What you donât want is to have competing brands or competitors using the same #hashtag, because then customers are likely to be confused. And other brands should not be able to capitalize on your hard work and marketing efforts.
Letâs use #vujadelaw as an example again:
I want my customers and followers to use #vujadelaw to help me share my content and my brand.
I donât want another law firm to use #vujadelaw because that is going to confuse customers and consumers.
4. What if You Donât Know What Your Purpose is?
To help figure it out, make a list of WHY you’re using the #hashtag.
Is it to:
When youâre using it for reasons other than identifying the SOURCE of your goods and services, then itâs unlikely that you’ll need to trademark your #hashtag.
But what if your #hashtag becomes a brand?
5. My #hashtag became a Brand, Now What?
If you start using #hashtag and it becomes a brand or a product line and starts to take on a life of its own, then you’ll need to start investigate how to protect the brand and everything that comes after the #.
To get more information about the legal impact of your business decisions, follow Tamsen on Periscope – @tamsenhorton
It’s that time of year. School’s back in session! The first feeling is relief. A touch of sweet sadness at how quickly theyâre growing. And then, a few days later, the stress comes.
As part of the Care.com 2015 Back to School Survey, we have compiled five of the top pain points school season brings grownups â and how to find relief.
School Stress #1: Not getting âthe bestâ teacher
25% are worried about their childâs teacher and 46% of parents would pay their child for good grades.
How to Handle:
Give it some time before you worry. But check your childâs school work and compare the homework assignments to friends who have children in different classrooms. If possible, try to volunteer in the classroom a few hours a month or quarter, and learn more about the teacher and his or her style. If necessary, look into hiring a homework helper or tutor so you donât always have to be the âbad guy.â
School Stress #2: Planning after-school activities and child care
How to Handle:
So many activities, so little time. Literally. There are not enough hours in the day for school, practice, fun and rest. Start with one activity for each season and go from there. Find a caregiver who can drive your kids, but also monitor the time at home doing homework, vegging on technology and having fun. To find a great sitter, act fast. Post a job and once someone you like responds, call them. Still interested? Ask to meet that day. Then run the reference and background checks and meet again with the whole family. Yes, finding after-school help can cause stress, but it can also be done very quickly.
School Stress #3: Cold and flu season
You know the feeling. You hear one kid in the class has the stomach bug and you know youâre doomed. You just donât know when itâs going to strike. And itâs bound to hit each kid â the nanny â and you. How many days from work will that cost you? Itâs no wonder 51% of working parents say the back-to-school season interferes with their work. Not to mention school holidays, teacher conferences and performances you have to schedule time around.
How to Handle:
Besides splitting the time with a supportive partner or family member, ask your employer for a subsidized back-up care benefit.Â So if you have a change in care plans (child is home sick, nanny takes a vacation) you can have a fully-vetted professional nanny at your door to help (and itâs often subsidized by the company). Even if you want to work from home while sheâs there, youâre getting projects done without calling in sick! (Check out the workplace benefit)
School Stress #4: Unsupportive boss
48% of parents feel an imbalanced divide at home. 44% of working parents say they feel distracted at work during the back-to-school season. And when child care falls through 60% of parents say they go to work late or early and 41% to call in sick.
How to Handle:
The first step is working at showing your boss you can still get everything done, as long as you can have some flexibility with your schedule. The next step is getting more support at home, going over your individual schedules, needs and strengths. You should also suggest a company subsidized back-up care program (see Cold and flu season above!) and if these donât work, itâs possible you need to find a new employer who values your family responsibilities.
School Stress #5: Bullying
20% of parents worry about their child being bullied in school and 1 in 5 parents donât feel confident that they know the signs to look out for if their child is having trouble adjusting in school.
How to Handle:
Talk to your child about kindness on a regular basis (Are there people who arenât kind? How does that affect you?) And if your child is reluctant to go to school, shows signs of physical distress, or clams up when you try to discuss school — bullying may be the culprit. Find a good time when he might confide (bedtime?) â and the right person to talk to your child (your nanny or favorite auntie might get more out of her than you can!).Â Get more tips on bullying.
It’s daunting to start your own business. Throw raising kids on top of that, and it can be truly formidable. What if you travel full-time and move to a new city every month, while attempting the first two? I do.
If I can start my own business, so can you.
The challenges already inherent in entrepreneurship are plenty, but it’s taken becoming a traveling “work-on-the-road” mama of two to feel courageous enough to jump into the start-up waters. In the years of touring with my husband’s show The Lion King while raising kids, I can tell you that the following lessons apply not only to parents, but anyone wanting to start their own business â and succeed.
1. Define your boundaries and stick to them
“I’m going to do some work at the dining table this morning,” I tell my husband. I dive headfirst into emails, and after 25 minutes I hear him yell, “I’m taking a shower!” Before I can respond, I hear the spray of the water and the pitter-patter of little feet drawing near, and I know my workflow is about to be interrupted. It seems that no matter what I say otherwise, if I’m in eyesight, my partner or kids still assume I’m fair game.
So how do you avoid the “Mama’s home, so she’s available” syndrome? Don’t be home. Leave the premises and find a cafĂŠ or co-working space to truly separate yourself. If it’s not possible to vacate, find a room in the house with a door that can close. Sounds like common-sense, but people I know personally will sometimes lament their unproductive workdays in their living room/front porch/reading nook. A friend turned her walk-in utility closet into a workspace, aptly dubbed her ‘cloffice’. Once that door was closed, she was golden.
Also, we all know how tempting it is to finish the breakfast dishes or throw one load of laundry in before getting down to business, and how quickly it can snowball into other forms of menial procrastination (re-arranging the bathroom closet, anyone?). Get that stuff out of your eyeline. Close that cloffice door or head to the cafe, and commit to staying there. And speaking of…
2. Stay consistent with your workspace
Though I’m in a new city every month, I still try to establish a routine. One of the first things I do is search for the nearest local coffee shop with wifi. I go after the morning rush â usually around 10am â and scope out a corner table near an electrical outlet. As I settle in with my latte, I allow myself at least 2-3 hours of work before getting up to order lunch. Being mobile, I keep my workspace clear of random clutter and I try to stay in one spot. Yes, it’s an additional cost vs. staying home, but the $5-10 I spend in food and beverage is a small price for a few hours of office space “rent”, wi-fi, and productivity.
Also, committing to a cafe or co-working space also lessens feelings of isolation that can crop up from working at home. For me, this is vital. During our five-week stint in Boston, the guys working at Bartlett Square Cafe in Jamaica Plain greeted me by name, and I always knew the Colectivo Coffee barista in Milwaukee’s Fifth Ward would end my transaction with “And you have yourself a brilliant day.” You may be working for yourself, but that doesn’t mean you can’t feel part of an organic work environment. Create one to energize yourself. Speaking of…
3. Set up a support system
Find a tribe, a network, or an accountability partner.
I was lucky to find Factory45, an accelerator program for makers committed to bringing sustainable, made-in-the-USA products to market. I was surrounded (virtually) by people from all walks of life, and we met once a week on a group online video call. We were guided through marketing, sourcing and launch for six months. Now I’ve got a network of supporters for life, and it’s done wonders for my confidence as my business progresses.
Twitter is an amazing way to reach out to fellow entrepreneurs who may have advice and resources for you. Once you make a connection, set up regular chats or calls to check-in. The best question to ask: “What can I do to help you move forward?”
4. Set up a babysitting co-op with other moms and dads
Besides not having to pony up any money, joining a co-op assures you that your kids will be cared for by the best kind of sitter â another parent or caregiver you know and trust. And it’s a treat for my kids to get to visit a friend’s house and play with different toys, and it’s fun to get to know other families.
5. Exercise is imperative
What gets your heart rate up will only serve to invigorate you later on in the day. What gets your blood pumping will make you sharper and more present for both your work and your family. Exercise makes you a happier, more confident person, so even if it’s a jog around your neighborhood or a sunrise yoga class before your shower each morning, work it into your routine.
Get creative! My friend Kissy straps her infant into a carrier to do weight-bearing conditioning like squats and lunges in the local park. Not only does she get an amazing workout, both get fresh air and quality time together.
6. Early to bed, early to rise
As a life-long night owl, this was probably the hardest adjustment for me. But our kids get us up when the sun rises, and I can’t get less than 7 hours of sleep and expect to be at my best. Let the sun be a good business partner and take advantage of your time with it! Now, when I put the kids down for bed, I force myself to wind down too. The amount of work I get done before noon is just amazing! The extra couple of hours mean the difference between a rushed blog post and a life-changing one like this. Or, bonus time to get ice cream with your kids!
7. Just say no
Time is such a commodity when you’re an entrepreneur and parent, and you’ve got to be ruthless about prioritizing what you do with it. So, figure out what is truly important, rather than what is simply demanding (this holds true to both family and work!). Say no to requests and don’t look back.
Contract out tasks that you feel you might be able to do yourself but know would be time-intensive to learn. Even though I once was a freelance web designer, I hired someone to build the Mamachic site out because I had so much on my plate. It’s actually empowering to utter the word “no” (politely, of course), and even more freeing when you realize you’re off the hook for something your heart’s not into. Once those limits are set, you’re on Easy Street trying to work within those limits. However …
8. Put your social life on autopilot
Treat dates with friends or your partner like they are crucial â because they are.
Keeping yourself whole is the name of the game; it’s easy to let your business and your kids take over other parts of your life. The truth is, you’re still a good businesswoman and mama even when you spend some alone time with your partner. What’s more, your partner needs that from you too. Often, my conversations with Mike revolve solely around travel logistics, schedules, chores, and parenting. Or I realize months have gone by without a girls’ night out with my fellow Lion King tour mamas. How can you prioritize some date time this coming month? Brainstorm two or three date ideas right now, put it on the calendar, and lock it in.
8. Be honest and forgiving with yourself
Mamas, we want to do it all. But we can’t all the time â and that’s okay. My family travel blog 4 For The Road has been languishing through this stretch of the last few cities as I gear Mamachic up for our launch, pack and unpack my family in each city, and spend some days traveling to our factory in North Carolina. I somehow feel like I’m letting my kids, friends and family down by not documenting our housing and posting photos of food! But I’ve got to feel secure about saying no (#7!) in order to prioritize the best use of my time, energy, and resources. In saying no, I’m also guaranteeing myself more sleep (hey, #6) and real quality time with my kiddos and husband (oh, there’s #8) because I’m not pulling out the camera every five minutes.
The beauty of working for yourself is that your goals and schedules can be malleable â and improvisation is essential as you learn what it takes to launch and operate your product or service. So, go easy on yourself, mama! Take some time to hammer out your priorities.
What challenges do you face as a mompreneur, and how do you face them head-on?
The advantages of becoming a virtual assistant are many,Â andÂ the barrier to entry into the field is fairly low. People are always looking for help managing their virtual lives.
Being a virtual assistant (VA) may be for you if you want to:
- have the option of owning your own business
- decide who you work for and how much money you make
- do something a little different every day
- work from the comfort of your home
- have more time to focus on whatâs important to you
What do you do?
Before you can become a virtual assistant, you’ll need to give some serious thought to how you can best serve your clients. What unique solutions can you provide to make their lives easier?
Review your resume and LinkedIn profile to findÂ skills that you can turn into sellable services. Consider your strong suits.
What do people always compliment you on?
What do enjoy doing?
What are you really good at?
For example, if youâre a good cook you may be able to find a food blogger willing to pay you to come up with and document new recipes.
Want more? Check out these 30 possible services from The VA Handbook.
Do you have what it takes?
The tasks a virtual assistant may be called upon to complete are quite varied. It’ll be up to you to define your areas of expertise and develop a menu of services. Beyond your professionalÂ expertise, you’ll also need:
ExcellentÂ CommunicationÂ Skills
As a virtual assistant, you will be working remotely. This means good communication skills are essential to ensuring work gets done properly. The majority of your work is done online, so your should always be prompt, clear, and thorough in your responses.
Motivation and Drive
As a virtual assistant,Â there will be no boss looking over your shoulder 24/7.Â You haveÂ to be able to motivate yourself every day. While it can be tempting to while away the hours,Â you have to get up each day and focus on the tasks at hand.
Thereâs a good chance youâll be juggling multiple clients, so excellent organizational skills are imperative. Set yourself up with a dedicated work space and have everything in its place.Â This includes keeping your inbox clean and tidy. You might also consider using project management software (likeÂ Basecamp) to keep your clients separated. This willÂ help youÂ know where you are with each of them at any given time.
Define the nitty-gritty
Once youâve ensured you have the basic skills of a successful VA and have defined your marketable skills, it is time to define your business. Youâll need to answer these questions:
â˘ Do you want to work full time or part time?
â˘ Do you want projects or ongoing work?
â˘ Do you want to be an employee, contractor, or business owner?
â˘ Do you want to have one client or many clients?
Before you launch, you’ll also want to:
â˘ Talk to an accountant – As a business owner, youâll likely need to do your taxes differently than you currently are. Plus, youâll be able to write off certain expenses such as office supplies.
â˘ Talk to a lawyer – You may want to have your business as a sole proprietorship, turn it into an LLC, or go with another option.
â˘ Get a website – This will be your âstorefrontâ so to speak. Potential clients will come here to find out more about what you offer and why they should choose you.
â˘ Start networking – To get many clients, youâll want to start networking, online and offline, ASAP.
Get a job!
Time to start making some money! Here are 14 proven ways to find quality VA jobs:
4. Indeed – search for tasks you can complete plus the keyword terms like, âwork at homeâ or âvirtualâ
5. Career Builder
8. Social media
-follow your favorite companies and keep your eyes peeled for job openings
-join groups applicable to the skills you have to offer
-create your own social media channels to advertise your services
9. Website – Build your own website to promote your services and tell potential clients about yourself.
10. Advertise – You can use paid social ads, Google AdWords, paid placements on blogs, flyers around your neighborhood, or a slew of other options to advertise your business.
11. Share – Start a valuable blog, write an eBook, and offer to guest post on popular blogs in your niche. Establishing yourself as an expert in a certain field or skill can help you attract clients.
12. Reach out – Have a company you really want to work for/with? Send them an email and introduce yourself.
13. Network – Join LinkedIn groups, online communities, or local professional associations (meetup.com is a great way to find groups near you). Youâll want to look for those directly related to virtual assisting as well as groups your potential clients might frequent.
14. Create your own jobs – If you see an advertisement for an assistant, ask the hiring manager if the position has the potential to be virtual. Be prepared to make a strong, compelling case as to how this could be beneficial.
Go back to school
Just because you got a client (or two) doesnât mean you can kick back and relax. To be a successful virtual assistant you must keep learning. Develop your existing skills, stay on top of industry changes, and learn new skills by âgoing back to schoolâ. This can be as simple as reading articles online from industry leaders or literally going back to school. You can never go wrong by staying ahead of the competition.
Being a virtual assistant can be a rewarding and lucrative career option. With your unique skills and drive, the sky’s the limit!
Have you ever considered becoming a VA? What’s holding you back?
There’s a good chance that within your marketplace, you’re not the only game in town. With all the competition out there, it’s easy to get lost in the shuffle.
When it comes to wooing potential customers and keeping existing customers satisfied, it comes down to the details. People want to feel appreciated, and it’s the personal touches that will often make the biggest difference.
Happy customers become staunch advocates. As brand evangelists, they come back often and usually refer you to their friends and colleagues. An unhappy customer will do just the opposite, potentially costing you business. It’s probably much easier than you think to make yourself a front-of-mind choice for your right people.
Here are 20 things you can do to grow your business and build a loyal clientele
- overdeliver whenever possible
- consistently provide valuable content with your own spin
- personally respond to comments on your blog and social media & blog
- send handwritten thank you notes
âIn business you get what you want by giving other people what they want.â â Alice Foote MacDougall
- always keep your branding consistent (so they know they’re in the right place)
- host giveaways/freebies
- have a referral or loyalty program
- send a note on their birthday or an anniversary (first purchase, email sign up, etc.)
“The goal as a company is to have customer service that is not just the best but legendary.” â Sam Walton
- personalize your communique, using their name whenever you can
- offer exclusives (codes, downloads)
- share ‘secrets’ (deals, insider knowledge, etc.)
- make yourself easy to contact
âDo what you do so well that they will want to see it again and bring their friends.â â Walt Disney
- keep things easy organized (project management/streamlining)
- use a conversational tone throughout your copy
- give them priority (1st to know)
- provide prompt and thorough answers to their inquiries
âOne customer well taken care of could be more valuable than $10,000 worth of advertising.â â Jim Rohn
- refer them to others
- offer an affiliate program, we use SendOwl
- work tirelessly to solve their problems and meet their needs
- make it a two-way street, give them a shout out on social media
âGet closer than ever to your customers. So close, in fact, that you tell them what they need well before they realize it themselves.â â Steve Jobs
- have clearly statedÂ policies (like this)
- share surprise sales, etc.
- continue excellent service after sale
- make it about them- ask what they want, then listen
What do you think- Did we miss anything? How do you thrill your customers?