Expert Advice: Nailing Your Logo Design
When you hire a graphic designer to create your company logo, share with them these 10 things and they'll NAIL it in no time:1. The name of your company, your tagline and if it should be part of the logo2. What your company does/sells3. What message you want your logo to convey - use key words like quality, bold, trendsetting, funny, etc to help your designer understand4. Who your customers are - including their age, gender, interests, etc.5. Who your competitors are6. How you'll be using your logo - on your website, in print, on your product itself, or all three.7. What your budget is for the logo design8. What colors you like9. What type of fonts you prefer - serif, sans serif, bold, italic, etc.10. The logos that you'd like to use as a referenceMike Bitzenhofer via Compfight